Posts Tagged PayMobile

MWC 2011

Posted by Chris Woodhams in General on February 18, 2011

Chris Woodhams

So here we are at MWC 2011 (same booth as always Hall8 Stand A69) – after a somewhat subdued event in 2010, there is a real buzz again this year and you can really tell where the industry is headed:

1.  Lots of interest in Mobile Money – the attitude of the operator family now seems to be ‘Here are the problems for us in Mobile Money – solve it and we can buy!’ (a great improvement on previous events where lots of brochures are taken but no real action in any direction).

2.  ANDROID is here and growing fast!  Its the last day – fewer people but you still cannot move on the Android pavilion!

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MNOs, Banks and Technology Providers …

Posted by Goulven Bescond in Mobile Money on January 10, 2011

Goulven Bescond

The MMU, an extremely rich source of information, today posted an article about the relationship between banks and mobile network operators in establishing Mobile Money initiatives for the Unbanked.

As detailed in this article each party brings its own specific strengths and motivations to the partnership, and neither can succeed in the ‘Mobile Money for the Unbanked’ landscape on their own. Generally speaking, this kind of initiative offers banks access to a much wider portion of the population, particularly in remote areas, where people do not have access to financial services but do access a mobile phone. For the MNO, the attraction is not so much in expanding their already well established subscriber base, but in offering a new service to their users.

Each party brings their own knowledge and advantages to the table, and, as outlined in the article, negotiating where the responsibilities lie can be a source of debate. One area that was briefly touched on was the role of the Technology Provider. In this area, I feel I can add some further insight. The Technology Provider is in a unique position to offer, not just the hardware or software required to bring the idea to fruition, but also the knowledge that comes from first hand experience of working closely with MNOs and banks in previous installations.

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The central role of agents in Mobile Money.

Posted by Goulven Bescond in Mobile Money on December 9, 2010

Goulven Bescond

As recently mentioned on the MMU Blog, A healthy mobile money service doesn’t just have engaged customers, it will also have engaged agents. This was exactly the focus of my recent presentations in Dubai and South Africa.

When operators consider launching a mobile money service, they are often perplexed by the thought that to attract customers, you need agents but to attract agents you need customers. While both of these are crucial to a vibrant (and profitable) Mobile Money ecosystem, I have drawn on my experiences to offer some arguments as to why the agents should be key focus in the early days of your Mobile Money success story.

Firstly, lets touch briefly on what function an agent has in this new world. They can be responsible for registration of new user as well as for m-wallet cash-in and m-wallet cash-out. There are different approaches that you can take for this; all agents can perform all functions (as in the Safaricom M-Pesa model) or different agents can be selected to perform each of the roles (as in the MTN Uganda model).
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New WhitePaper – PayMobile Recharge

Posted by Goulven Bescond in Mobile Money on October 31, 2010

Goulven Bescond

Plan, derisk and perform prepaid IN and convergent billing migration project with minimun service impact

An IN or Convergent Billing migration is a critical event for a Mobile Network Operator, as it
involves a platform directly responsible for charging, revenues generation and collection.

The success of this event can strengthen the operator’s position in its market; its failure can have significant consequences in terms of revenue leakage, subscriber churn and dissatisfaction.

We have provided assistance to multiple operators and IN/Billing vendors during this type of migration and we’ve produced a WhitePaper to outline the key steps in ensuring that the migration does not impact on either the service to subscribers or the revenue to the operator.

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